LONDON

18 November 2025 | 13:00-18:00

Where collaboration and learning meet purpose

Spend an afternoon face-to-face with other B2B marketers, teaming up for a dynamic, friendly competition. Together, you’ll get hands-on with AI tools to tackle a real marketing challenge for a chosen nonprofit and develop realistic solutions they can use in the real world.

Learn AI by doing

Connect with peers

Give back

Get hands-on experience with AI tools and workflows in a low-risk, collaborative setting (the most effective way to learn)
Discover real ways to use AI in marketing
Build confidence and skills to integrate AI into your own work
Have space to think boldly and apply to a real world problem

Use your skills to support a nonprofit making a real difference
Have direct impact by creating solutions for a worthy cause
Be part of something bigger whilst sharing and gaining valuable experience
Contribute to meaningful change and leave inspired

Build meaningful connections through teamwork and shared experiences
Collaborate across different levels, skills and perspectives
Have fun and network with other marketers in a totally different way
Work in teams to share knowledge and experience

A hackathon for marketers?!

That's right! Experience a fast-paced, collaborative sprint where you'll team up with other marketers to solve real challenges, generate bold ideas, learn from each other, and build marketing strategies and campaign concepts—all in just a few hours. Come as a team or join solo.

Lead Partner

Non-profit Partner

In collaboration with our partners

Community Partner

The hackathon experience

We're not talking about the marketing challenges, we're solving them together

CHALLENGE PRESENTED

The group is briefed on the real-world marketing challenge the nonprofit organisation is facing

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WORK ON SOLUTIONS

PRESENT SOLUTIONS

JUDGING & VOTING

Teams of 3-5 brainstorm, collaborate, and develop their solutions within the parameters

Each team presents their solutions live, to the group and a panel of expert judges

Judges and participants cast their votes, winners are announced and prizes awarded

Jump start your AI fluency

This hackathon is for B2B marketers with at least 5+ years experience, whether you're leading strategy or deep into execution. From Marketing Managers to CMOs, Demand Gen to Marketing Ops, Social to Creative, the diversity of perspectives is what makes this experience powerful.

You know AI is no longer optional. The challenge is putting it into practice. Roll up your sleeves and experiment with AI tools alongside peers while solving a nonprofit's real-life marketing challenge. It’s a safe space to learn by doing, and you'll walk away more confident in putting AI to work.

Who should join?

The internet makes it easier to harm kids. Help protect childhood joy.

The non-profit you'll be helping

Meet Thorn. Their mission is to empower platforms, governments, and communities with tools to identify and eliminate online child exploitation. By combining cutting-edge technology with advocacy and education, Thorn is helping creating a safer digital world where every child can thrive without fear.

Learn from peers, be inspired, give back

Hand on heart, this will be the event you learn the most from, create meaningful connections at, and help make a difference in the world by enabling a nonprofit.

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• Experiment in an environment that has real impact

• Create solutions for a charitable cause

• Get hands-on with a real-world marketing challenge

• Participate in fun, friendly competition with peers

• Connect more meaningfully with other marketers

• Learn from peers, mentors, and judges

• Engage in a high-energy, dynamic, event

Hackathons are a learning experience like no other:

Agenda

This event isn’t for the passive listeners—it’s about active participation.

The marketing challenge

Shifting buyer behavior

Develop a plan to engage buyers early in their research phase. Provide them with valuable, informative content that positions the organisation as a thought leader and trusted resource.

Digital natives

Brand awareness

Create a solution that helps connect with digital-native buyers, removes friction and makes self-service buying easier and more engaging for them

Design a campaign arc that moves the target audience from unaware to emotionally and financially invested in the nonprofit's mission.

Wondering what the marketing challenge will be? We’re keeping it under wraps for now (that’s part of the fun!) , but here’s a peek at past hackathon challenges to get you inspired.

Sign-up

18 November 2025 | Soho, London | 13:00-18:00
Be part of a highly memorable, dynamic learning experience.
Space is limited, register early.