PUT YOUR PRODUCT INTO THE HANDS OF YOUR BUYERS
Bespoke hackathons and challenges to upgrade your event-led demand gen


Achieving more with less requires focus but you're under resourced with shorter term priorities.
Convert engagement into ROI
Suru does the heavy lifting to make you look like the hero
Save hundreds of hours
Don't risk the DIY approach. High-impact and high-effort diverts you from your core responsibilities. Seek maximum results without the stress, cost, or distraction.
More with less
The pressure to do more with less continues: stalled deals, shallow pipeline, weak leads, changing budgets, and low adoption—all while executives demand faster growth.
Maximize Engagement
When engagement and proof-of-value collide from start to finish, combining pre-hack retention strategies with hands-on partner product experiences resulting in those warm leads.
Our market speciality
Specialists in designing and running standout hackathon experiences for B2B tech —from SaaS and Web3 to the new wave of AI-native startups reshaping business.
Investment
Virtual demand-gen has a limited upside of 2x return. Suru delivers a 6x return at 50% less cost with 10x engagement boost. Risk-free, maximum return.
Speed to market
Time kills deals. Suru gives you an out-the-box, premium demand-gen experience, ready to customise around your market solution one-time or under campaign.


Turn your audience into active participants
For your team
You know AI boosts productivity, but starting is hard. Host an internal hackathon to give your team space to build use cases and prototypes together
For your community/partners
Make product adoption fun. Skip boring demos, webinars and guides. Get them hands-on, crowdsource ideas, and create a memorable, engaging learning experience that leads to growth.
The best way to show your product’s value? Get your prospects using it for instant value creation through a challenge that captures attention, drives interaction and boosts pipeline.
For your prospects


Passive audiences drain resources and deliver little value.
Turn them active and into real prospects with hackathon-inspired challenges.
Full service ready to go
We do the work so you can focus on building connection and engagement
From strategy and execution to wrap-up, Suru handles every detail so you can deliver a standout hackathon event, without the stress. We deliver out-of-the-box, high-impact experiences for any audience, anytime, anywhere.


What the FAQ


This was such a valuable experience! I learned lots of new marketing strategies and ideas, and the networking was really fun!
Debbie - Finn Partners


This was a really fun way to gain exposure to new ideas, meet peers, and use my smarts for a good cause. I would absolutely participate again!
Becca - Amazon


★★★★★
★★★★★
An experience prospects will remember
This environment reminded me how fun and experimental the marketing profession can (and should) be.
Dustin - adMarketplace


I’ve been marketing for many years and still learned so much from my peers!
Miquel - ActBlue


★★★★★
★★★★★
Generate qualified leads through more engaged prospects that does not involve a passive webinar or boring demo.
Organic supercharged growth, anyone?
SURU LABS
Cutting through the noise
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